about rise

Though founded in 2021, Rise Collective launched as a digital marketing agency to the public in January 2022. We’ve grown in team and client size since that time, but have always stayed true to our mission and vision. Learn more below.

  • Our mission: to leverage our marketing and creative skills to center voices traditionally excluded from mainstream marketing and media

  • Our vision: to build an equitable digital landscape and a team of justice-forward marketers dedicated to the collective good

  • Our history: Rise Collective was founded by two white women, Liz Getman and Maddie Leonard, to remedy harm caused by injustice and create a space of belonging for marketing misfits.

We believe in:

  • advocating for those who have been historically excluded and minoritized due to identity, political conflict, and/or systematic oppression

  • promoting the liberation of all peoples, including Indigenous communities and those living under occupation

  • decentering whiteness and countering all forms of white supremacy

  • listening to those who have been harmed with compassion and doing our best to rectify that harm

  • building economically equitable and accessible pricing models

  • paying our team equitably and advocating for fair pay for digital marketers

  • acting as allies and accomplices to those most impacted by injustice

  • empowering our community to build a better world, online and off

a black and white photo of a person holding a sign at a protest that says "if you are free, you need to free somebody else. If you have some power, your job is to empower somebody else - Tony Morrison"

We share these beliefs publicly to:

  • invite our community to hold us accountable

  • ensure clients understand our position

  • welcome likeminded folks to join our collective